Copycat websites are those offering services that are usually provided by an official body - e.g. the government or local council - but which are not official or legitimate.
They usually charge a premium rate for the services and offer no benefit to the customer. They use SEO (search Engine Optimisation) techniques and various tricks so that they achieve higher positions on search engines, often ranking them higher than the official site and making themselves look authentic with similar copycat design, font, and so on.
To find out more about avoiding copycat websites, please click here